In the publishing world great care is often taken with ads. You don’t want an ad advocating one product or another that appears to be insensitive or counter to the editorial in the content. I’m sure you’ve seen Jay Leno make fun of ads like this on his Monday night Headlines segment.
Well, here’s an example of something similar, although definitely not funny enough to make the Tonight Show, but it’s something that a really, really techy Tablet PC user might see:
Notice the ad that rolled across this Microsoft executive’s blog:
Yeah, it’s probably too obtuse, but personally if it were me, I wouldn’t run an ad about a product that suggests a good Tablet PC is one that is used simply as an extended monitor. A Tablet PC is more than this. Read the testimonials carefully on the MaxiVista site. It makes clear that the product can work with any notebook you don’t use much anymore. Think? Why does it need to call out Tablet PCs? Is that the way an executive’s blog should promote Tablet technology? Especially on the cusp of multi-touch-slash-Windows touch?