According to Fortune, Nordstrom will introduce the smart fitting room next week in two locations. Bloomingdale’s added iPads into their fitting rooms, but the Nordstrom idea is to use full-length mirrors.
Nordstrom will begin to test full-length mirrors that, with the tap of a customer’s finger, turn into interactive screens, effectively creating smart fitting rooms.
The article explains Nordstrom plans to spend $1.2 billion on technology over the next three years. The smart fitting room is a just a piece of the plan to have it easier for shoppers.