The Apple iPad April 3 launch is quickly approaching and developers wanting their iPad applications shown at launch must submit to Apple for approval soon. Timing is critical for a potential success.
Brad Stone and Jenna Wortham from the New York Times wrote a nice roundup article of discussion over the past week about Apple iPad applications and they explain small companies are racing to get approval of their applications before the launch deadline.
For small start-ups and big Internet and media companies alike, the iPad, and tablet computers in general, beckon as the next wide open technology frontier.
The article continues to explain that only a few companies were seeded with iPads while other developers are using the iPad simulator. Additionally, the story describes the Kindle for iPad application as well as Barnes & Noble’s digital unit working in a windowless environment, enforced by the secret Apple.
Why the rush?
Developers know from experience how important timing can be. Some of the earliest developers to release programs for the iPhone were also the most successful.
In fact, Amazon launched a page explaining the Kindle Apps.
This announcement explains access to over 450,000 titles from Amazon. Additionally, some of the features are explained on the page: eg., change of fonts and brightness. However, the page does not explain that the Kindle Application for the Apple iPad will not be available on the day of the launch. Wade Slitkin, CEO of Panelfly, which makes a digital comic-book reader, states, “As much as we’d love to be there on Day 1, a misstep could kill the train before it even gets out of the station.“